Chamber Announces Promotion of Brianna Florovito

The Chamber is proud to announce the promotion of Brianna Florovito to IGNITE Program manager. IGNITE is the entrepreneurship and business incubation program of the Chamber, which helps new businesses grow in Lackawanna County.

In this role, Brianna will manage the IGNITE Program by fostering entrepreneurs and their companies through education, counseling, networking, and mentorship. Her responsibilities include overall program management, client development, funding, marketing, events, and more.

Brianna started at the Chamber in 2019 as the workforce and entrepreneurial development specialist where she focused on economic and workforce strategies for the Chamber and its affiliates – SLIBCO, The Scranton Plan, and Skills in Scranton.

Brianna is also an instructor at Lackawanna College teaching GED classes. She recently co-authored an article “Subject Position and Manifestations of Workplace Followership” that was published in the Journal of Organizational Psychology.

Chamber Announces Two Promotions

Aaron Whitney
Bruce Reddock

The Chamber is proud to announce the promotion of two of its employees, Aaron Whitney and Bruce Reddock, who will both expand their roles with the Scranton Lackawanna Industrial Building Company (SLIBCO), the economic development affiliate of the Chamber.

Aaron Whitney is now the director of facilities and asset management and is responsible for the administration of finances, design, and construction of SLIBCO real estate. Aaron will also manage all properties and utilities owned by SLIBCO, as well as manage the Chamber’s IGNITE entrepreneurship program.

Bruce Reddock is now the director of economic development. In this role, Bruce will manage aspects of SLIBCO development activities, oversee relationships with private companies, real estate brokers and developers, local officials, economic development organizations and more, plus oversee all aspects of the site-selection process. Bruce also recently graduated as a fellow from the Industrial Asset Management Council’s Leadership Development Program.

Leadership Lackawanna Applications Open for Executive Program

Leadership Lackawanna, the premier community leadership and professional development affiliate of the Chamber, is now accepting applications for its Executive Program.

This five-week Executive Program engages high-level professionals more deeply in the greater Scranton region, broadening their social network, and increasing their overall knowledge of the community. Participants meet key business and community leaders as they receive an overview of Lackawanna County’s history and culture, economic and political structures, community events, civic groups, recreational activities and nonprofit organizations. 

Sessions are held one evening per week for five consecutive weeks at various locations and include cocktails and dinner. Leadership Lackawanna’s Executive Program accepts applications from public and private sector administrators and professionals in an executive level position who live or work in Lackawanna County. Sessions start in September.

To apply, visit www.leadershiplackawanna.com. Applications will be accepted through September 8, 2021.

SLIBCO Receives $100,000 for Talent Attraction Campaign


From left to right: Bob Durkin, president, The Greater Scranton Chamber of Commerce; Rep. Kyle Mullins, Rep. Bridget M. Kosierowski, Senator Marty Flynn, Rep. Mike Carroll, and P. Timothy Kelly, Esq., Needle Law, attend a meeting and luncheon at the Chamber.

The Scranton Lackawanna Industrial Building Company (SLIBCO) – the economic development affiliate of the Chamber – received a $100,000 Local Share Account (LSA) grant from the Commonwealth of Pennsylvania for a national advertising campaign targeted at remote workers and talent attraction. The goal is to draw awareness of career opportunities available and recruit new talent to Lackawanna County.

The campaign, which will be managed by The Scranton Plan, the economic development marketing arm of the Chamber and SLIBCO, will consist of digital marketing – including web, social media, and video – in the metro areas of New York, Philadelphia, and Washington, D.C. Audience segments will include remote workers, corporate executives, real estate professionals, entrepreneurs, millennials, retirees, and more.

“The demand for a highly-skilled workforce has never been greater. We are grateful to have the engaged support of our local state-elected officials in these efforts to attract and retain talented individuals for career opportunities in Lackawanna County,” said Bob Durkin, president, The Greater Scranton Chamber of Commerce.

As an extension of The Scranton Plan’s Rediscover Scranton campaign from earlier this year, the messaging will highlight Lackawanna County’s affordability, lifestyle, and location benefits for young professionals, families and retirees, as well as the advantages for being a well-positioned region for real estate development and company relocation or expansion.

The Chamber would like to thank our local state-elected officials for their support in receiving the grant, including Senator Marty Flynn and state representatives Mike Carroll, Bridget M. Kosierowski, and Kyle Mullins.

Leadership Lackawanna Core Team Celebrates Keystone Mission Project

Leadership Lackawanna Core class members meet with Scranton Mayor Paige Cognetti and Justin Behrens, executive director, Keystone Mission.
Front row, left to right: Justin Marino of United Neighborhood Centers; Mayor Paige Cognetti, City of Scranton; Vivian Williams, Scranton Area Foundation; Justin Behrens, Keystone Mission; Meredith Mercuri, Barry Callebaut; Jennifer Shoemaker, Outreach Center for Community Resources; Robert Welsch, Tobyhanna Army Depot; and Michelle Cook, Community Bank, N.A.
Back row, left to right: Jesse Novatski, Penn State Scranton; and Patrick Keehan, University of Scranton Small Business Development Center.

One of this year’s Leadership Lackawanna Core Program teams recently celebrated their community service project for Keystone Mission in Scranton.

Homeless individuals without identification have difficulty accessing the critical services and benefits that can move them out of homelessness and poverty. To help Keystone Mission serve these individuals, the Leadership team worked with the organization to design, outfit, and equip a utility van that provides opportunities for homeless individuals to receive photo identification, social security cards, and birth certificates. 

This “mobile office” van is stocked with essential items, but more importantly, allows the Keystone Mission staff to conduct on-site outreach to homeless individuals. The team marketed the van to the community, secured community partners to obtain more supplies, and secured donations to pay for the project.

“On behalf of Team Keystone, I would like to thank all our community members who generously donated their time, items, and resources to this great cause. It has been our pleasure working with Keystone Mission in assisting them to be able to do such important work in our community,” said Justin Marino, Core Program participant from Team Keystone.

Each year, the Leadership Lackawanna Core Program class completes various service projects helping to fulfill a need in our community. By working with fellow non-profit organizations, class participants expand their leadership abilities and further develop their skills.

“I am truly thankful to the Leadership Lackawanna class of 2021 for supporting our effort to build relationships and a community of hope across NEPA. To help the homeless men and women takes the community to come together. From the bottom of my heart, thank you!” said Justin Behrens, CEO, Keystone Mission.