Strategic Plan 2022-2025 Download a copy of the 2022-2025 strategic plan below. Strategic Plan MISSION Attract, sustain, and grow businesses and jobs throughout northeastern Pennsylvania. VISION To be a catalytic leader in business growth for northeastern Pennsylvania by building strategic partnerships, results-driven economic initiatives, and facilitating valuable and inclusive connections for our stakeholders. CORE VALUES Leadership, Collaboration, Equity, Inclusion, and Resourcefulness 2024-25 Program of Work How The Chamber supports businesses through challenges and opportunities to ensure economic prosperity for our region. MEMBERSHIP SERVICES Facilitate access to quality networking, business-to-business opportunities, and educational resources. How The Chamber will support Membership Services Component #1 — Grow membership by offering services and benefits that demonstrate stakeholder value. Component #2 — Facilitate a welcoming and inclusive culture among members. Component #3 — Increase volunteer engagement. Component #4 — Communicate consistently the value of a Chamber membership to members and future members. GOVERNMENT AFFAIRS & ADVOCACY Serve as a voice for business with government and community partners throughout the region. How The Chamber will support Government Affairs & Advocacy Component #1 — Enhance awareness of elected officials of the public policy needs of the regional business community. Component #2 — Increase member awareness of legislative advocacy to promote pro-business policies, programs, and services. Component #3 — Establish regional public affairs partnerships. MARKETING & COMMUNICATIONS To provide The Chamber and affiliates with clear and concise messaging and content. How The Chamber will support Marketing & Communications Component #1 — Establish a singular, cohesive Chamber brand. Component #2 — Strengthen media and social media opportunities. Component #3 — Increase member value through enhanced communications tool. Component #4 — Proactively promote stories on diverse members. BUSINESS DEVELOPMENT Promote large and small business attraction and growth, employer engagement, entrepreneurship, and access to capital. How The Chamber will support Business Development Component #1 — Develop, monitor, and market real estate investments. Component #2 — Promote entrepreneurship by offering a diverse set of resources and programs. Component #3 — Support development in businesses of all sizes and constituencies. Component #4 — Seek ways to market staff services (direct or in-kind). Component #5 — Develop a portfolio of resources that offer access to capital to the business community. WORKFORCE & LEADERSHIP Serve as a catalyst for workforce development, career readiness, talent attraction, community leadership, and professional development. How The Chamber will support Workforce & Leadership Component #1 — Grow talent pipeline that meets employer demand. Component #2 — Provide platform for business community to recruit and retain employees. Component #3 — Provide leadership and professional development programs to those who live, work, and play in our region. Component #4 — Create tactics to retain high school, secondary, and post secondary graduates in our region. ORGANIZATIONAL EXCELLENCE Address resource development, sustainability, staff alignment, and volunteer engagement. How The Chamber will support Organizational Excellence Component #1 — Provide catalytic leadership for long-range community visioning. Component #2 — Formulate financial sustainability plan. Component #3 — Align staff and resources with strategic plan. Component #4 — Improve board and volunteer engagement.
